Krizette Chu hits at Rappler’s fund raising
Krizette Laureta Chu, popular Facebook netizen, took to Facebook recently to criticize Maria Ressa’s move to ask for donations from willing netizens in order to keep Rappler running.
Maria Ressa is the CEO and founder of the online news agency, Rappler.
Rappler has been under attack by Pro-Duterte supporters for allegedly being “dilawan”.
Chu says that the fundraising that Rappler did, along with Ressa’s “outbursts” only did bad towards the online media agency.
“If Maria Ressa had any fiscal and common sense she will realize [that] her outbursts and failed fundraising are hurting Rappler more than helping it,” said Chu in her post.
Chu added that the fundraising was not actually necessary as Rappler can get profit and the money they need through accommodating advertisers in their website.
Because of the failed fundraising that Rappler did, Chu says that advertisers now will not invest on the media agency because it was proof that not even their audience supports them.
Chu calls on Ressa to stop sabotaging her own company, because according to her, it does not make any sense.
Read her full post here:
"If Maria Ressa had any fiscal and common sense she will realize her outbursts and failed fundraising are hurting RAPPLER more than helping it.
She's not an independent blogger who needs to crowdsource, she is a listed company who gets advertisers/ad placements.
And if I were an advertiser or media buyer or the actual company, with a limited PR and/or advertising budget to be spread out over many online and traditional media, why would I advertise in RAPPLER, which cannot even raise 10 percent of its fundraising goal, proof that it has no support even among its audience? Why would you show the world how hard it is for you to drum up support?
I mean, why ask for donations if you are doing well as a company?
If you aren't doing well, why would I--business owner--flush money down the toilet when I can see its CEO complaining that she cannot fight with the "fake news brigade" and her engagement continues to spiral down?
ABS CBN, GMA, and CNN as well as the Big 3 newspapers (MB, STAR, INQ) have not complained that their engagement have diminished. They are still the main sources of news.
Bloggers can get all the hits and shares but they will never have the same amount of access to news that traditional media has.
So why only RAPPLER? Is it really Facebook's fault or the bloggers' fault or Mocha Uson's fault?
And can Maria Ressa stop endangering her own company due to her persecution complex?
I really don't get it. Is this just a part of a larger, complex plan and Ressa is actually one of the best tacticians and CEOs ever?
Because no boss can be this careless and unthinking."
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Source: Facebook
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